ViVi (ヴィヴィ) is a Japanese fashion magazine published by Kodansha. It is published in Japan, China, Taiwan, Hong Kong, and Thailand.

History and profile

Vivi was first published in May 1983. The target age group are teens and young women 17–27 years old, with the main demographic of readers being college students and young office ladies.

The magazine's cover queen' is Namie Amuro, who has been featured on the cover the greatest number of times. Other artists frequently featured on the cover include Ayumi Hamasaki and Kumi Koda.

In Taiwan, Vivi is published in Chinese language.

The circulation of Vivi was 286,039 copies in 2010 and 234,370 copies in 2011.

ViVi models

These models are regularly employed by ViVi magazine.

Current

Previous

Serial

   The magazine features regular appearances by ViVi models and a monthly series of articles by popular singers of the readers' generation.

Current

  • TEN-CORE by Ten Yamasaki
  • Nikoholi by Nicole Fujita
  • Fashion Geek by Seira

Previous

  • Lena Likes by Rina Fujii
  • TOMO'S DIARY by Tomomi Itano
  • Mitsuki no hutû ga itiban (Mitsuki's normal is the Best) by Mitsuki Oishi
  • EXO-SHOT by EXO
  • Ayu no dezidezi nikki (AYU'S DIGIDIGI Diary) by Ayumi Hamasaki
  • Katô miriya no fassyonn syô (Miliya Kato's Fashion Show) by Miliya Kato
  • Shifuku tekina Yukina (Yukina like a private outfit)by Yukina Kinoshita
  • Hamarindoru by Reina Triendl
  • Beauty Muse (also appears in other magazines of the company such as "with") by Hinako Sano
  • BOUNCE TWICE by TWICE
  • Reina no naretara iina (Raina wishes she could be) by Reina Triendl
  • P's STYLE by Tomohisa Yamashita
  • Yagi no ota biyou (Yagi is a beauty geek) by Arisa Yagi
  • Moderu x Moderu zine ( Models × Models zine) by ViVi models
  • Shintenchi (New world) by Ten Yamasaki

References

External links

  • Net ViVi Japanese website
  • 昕薇《ViVi》 Chinese website

Japan Centre ViVi Monthly Magazine Women’s Fashion

221019 vivi magazine Instagram Reels Update

Closet Voyage Vivi Magazine fashion scoop!

Vivi Magazine December 2003 (Japan)

Download ViVi (ヴィヴィ) August 2012 Icons Magazine Team